Launch Marketing Director

About NuMarket

NuMarket is an inclusive crowdfunding platform for customers to finance the small businesses they love. By contributing financially to the survival and growth of small businesses now, customers get an increased return as credits to use toward the business later. Small businesses on NuMarket's platform get critical financing from harnessing local support and ensure future sales for a sustainable, thriving business.

The Role

We are looking for an interim Marketing Director to lead NuMarket’s marketing & communications efforts through launch. This primarily involves developing and implementing strategies to strengthen NuMarket’s presence and help us find a “voice” that will make a difference for our socially focused business. The Marketing Director would be the first marketing hire for NuMarket. The ideal candidate will be an experienced professional with a passion for business with positive impact, able to employ unique marketing techniques and who thrives with autonomy. He/She will be a skilled marketing strategist and communicator, able to drive creativity in our efforts. The goal is to launch NuMarket’s product successfully in February by generating early stage loyal customers and maximizing our impact with small businesses.

Responsibilities

  • Design and implement comprehensive marketing strategies to create awareness of our new platform.
  • Supervise the department and provide guidance and feedback to other marketing professionals
  • Produce ideas to grow and share NuMarket’s reach efficiently
  • Plan and execute campaigns to bring NuMarket to the public, launching of new product lines etc.
  • Responsible for producing valuable content for the company’s online presence, editorial design and organizing NuMarket’s social media presence
  • Control budgets and allocate resources amongst projects
  • Become the organization’s agent towards external parties such as media, stakeholders and potential customers and build strategic partnerships

Term and Compensation

  • Option for 3 month contract or full time position, starting in February
  • Compensation terms open
  • Opportunity to shift roles and responsibilities within NuMarket’s early stage team